Making “Green” Organizations Multicultural: Debunking the Myths About People of Color

By James Francisco Bonilla.

Published by The Organization Collection

Format Price
Article: Print $US10.00
Article: Electronic $US5.00

The author sought to understand the absence of significant numbers of people of color from the ranks of traditional outdoor and environmental organizations. Using a review of the historical, organizational and cultural studies literature the author was able to identify four pervasive myths that inhibit people of color from greater participation and leadership. Results indicate that stereotypes, distorted and historical omissions as well as limited organizational development are major contributors to a self fulfilling prophecy that people of color are not interested in joining “green” organizations. The author presents information to counter these myths, and concludes with four recommendations for diversifying not only traditional environmental and outdoor organizations, but the broader green movement as well.

Keywords: Diversity, Multiculturalism, Organizational Development, Change Management, Green Movement, Environmentalism, Outdoor Recreation

International Journal of Knowledge, Culture and Change Management, Volume 9, Issue 12, pp.127-138. Article: Print (Paperback). Article: Electronic (PDF File; 1.698MB).

Assoc. Prof. James Francisco Bonilla

Associate Professor, Conflict Studies, Public Administration & Management Program, School of Business, Hamline University, Saint Paul, Minnesota, United States Virgin Islands

James Francisco Bonilla is an Associate Professor of Conflict Studies in the Hamline University School of Business in St. Paul, Minnesota. He also co-directs the Hamline University Race, Gender & Beyond Faculty Development Project. He is a nationally recognized consultant in the area of organizational diversity in higher education and brings to his work two decades of experience working with a broad array of organizations on issues of diversity. He is a current member and past Chair of the Faculty Advisory Committee to the National Conference on Racial & Ethnic Diversity in American Higher Education. His current research looks at racial diversity in environmental and outdoor organizations and myths that keep people of color from fuller participation in the emerging Green Movement. Dr. Bonilla received his doctorate from the University of Massachusetts' School of Education in Organizational Development. His dissertation research was entitled Walking the Walk: Towards Creating More Multiracial Institutions of Higher Education. He received his undergraduate degree in outdoor education from the State University of New York at Cortland. Dr. Bonilla currently teaches graduate courses in Organizational Theory & Behavior and undergraduate classes in Conflict Studies.


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