Promoting Diversity Initiatives in Non-profit Organizations: Strategies for Implementation

By Beatrice Gibbons-Kunka.

Published by The Organization Collection

Format Price
Article: Print $US10.00
Article: Electronic $US5.00

It is vital that organizations develop diversity management programs as a means of responding to opportunities and challenges in the internal and external environments (Pitts, Hicklin, Hawes, & Melton, 2010). Diversity is defined as the ways in which people differ from one another, i.e., differences in gender, race, ethnicity, religion, sexual affinity, ethnicity and abilities/disabilities. These differences can affect a person’s performance, motivation, communication and inclusion within a non-profit organization. This underscores the need for effective diversity initiatives in non-profit organizations that seek success in a world that is becoming increasingly diverse (Harvey and Allard, 2009). In a previous study, the researcher found that few non-profit organizations have an operational diversity plan (Gibbons, 2009). Intrigued by this anomaly, the author conducted a follow-up case study of diversity initiatives in non-profit organizations in the Pittsburgh, Pennsylvania area. The purpose of this case study is to identify components of effective diversity plans and offer implementation guidelines for all non-profit organizations, specifically community organizations, universities and performing arts groups.

Keywords: Diversity Initiatives, Non-profit Organizations, Workplace Diversity Management

International Journal of Knowledge, Culture and Change Management, Volume 11, Issue 5, pp.39-62. Article: Print (Spiral Bound). Article: Electronic (PDF File; 949.459KB).

Dr. Beatrice Gibbons-Kunka

Associate Professor, Department of Organizational Studies, School of Communications and Information Systems, Robert Morris University, Pittsburgh, PA, USA

Dr. Gibbons-Kunka is Associate Professor of Organizational Studies in the School of Communications and Information Systems at Robert Morris University in Pittsburgh, PA. Previously, Gibbons-Kunka served as Department Head of Organizational Studies and Elementary Education at Robert Morris University. Dr. Gibbons-Kunka earned her B.S. in Biological Sciences from the University of California, Davis; completed a Master’s Degree in Educational Administration at California State University, Bakersfield; and earned her Ed.D. in Educational Administration and Foundations at the University of the Pacific. Dr. Gibbons-Kunka began her educational career as a second and third grade teacher in Bakersfield, California and went on to serve as a K-8 elementary school principal in a culturally and linguistically diverse farming community in the San Joaquin Valley. Prior to coming to RMU, Dr. Gibbons-Kunka was Assistant Professor, Director of School of Education and Coordinator of Elementary Education at California State University, Bakersfield-Antelope Valley Campus. Dr. Gibbons-Kunka’s research interests include diversity in organizations, leadership, assessment in higher education, elementary science education, supporting science education for English Learners and effective instructional practices.


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