Strategic Management: An Overall Entrepreneurial Perspective

By Robert J. Mockler.

Published by The Organization Collection

Format Price
Article: Print $US10.00
Article: Electronic $US5.00

This paper discusses a manager's need for entrepreneurial skills when positioning an enterprise to win in diverse and changing market environments.

Keywords: Strategic Management, Entrepreneurship, Management Skills

International Journal of Knowledge, Culture and Change Management, Volume 5, Issue 7, pp.195-206. Article: Print (Spiral Bound). Article: Electronic (PDF File; 2.252MB).


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