Structuring for Network Success
This research will investigate how the structure of a business network affects network knowledge transfer and learning.
||Business Networks, Structure, Knowledge Transfer and Learning
International Journal of Knowledge, Culture and Change Management, Volume 6, Issue 3, pp.181-190.
Article: Print (Spiral Bound).
Article: Electronic (PDF File; 2.027MB).
Dr Jarratt has published in a broad range of journals including Marketing Theory, the Journal of Business Research, Journal of Strategic Marketing, International Review of Retail, Distribution and Consumer Research, Australian Accounting Review, Australasian Marketing Journal and the European Journal of Marketing in the areas of organisational capabilities, research methods, marketing strategy, retailing, corporate ethics, relationship marketing and strategic alliances.
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