Towards the Development of a Framework to Evaluate the Effect of Culture on Trust and Electronic Commerce Acceptance

By Kung-Keat Teoh and Celia Lee.

Published by The Organization Collection

Format Price
Article: Print $US10.00
Article: Electronic $US5.00

This paper looks into the impact of culture on trust and e-commerce technology acceptance.

Keywords: Culture, User Trust, e-Commerce

The International Journal of Knowledge, Culture and Change Management, Volume 6, Issue 7, pp.19-28. Article: Print (Spiral Bound). Article: Electronic (PDF File; 2.261MB).

Kung-Keat Teoh

Research Interest: E-Commerce and MIS

Ms Celia Lee

Research Area: User Trust, E-Commerce, HCI

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