Liberalising Busines Education and Commercialising the Arts: Globalisation University Education in Aotearoa/New Zealand

By Heather Devere and Catherine Vile.

Published by The Organization Collection

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Article: Print $US10.00
Article: Electronic $US5.00

The paper examines the changes to university education in the light of globalization and neo-liberal reforms in New Zealand. It highlights some of the contradictions and paradoxes inherent in the concepts of ‘liberalism’ and ‘globalization’, discusses traditional notions of the liberal arts, and liberal education, and how these have been adjusted under the impetus of a neo-liberal economic environment. The paper is illustrated by the use of case studies of programmes in both business and the arts in an antipodean university whose mission is grounded in professional and vocational education. The paper poses questions related to the way in which a neo-liberal environment promotes the liberal arts only to the extent that they are commercially viable. It also questions the notion of ‘liberating’ students to work within a neo-liberal business environment.

Keywords: Liberal, Globalisation, University, Business, Arts, Commercialisation

International Journal of Knowledge, Culture and Change Management, Volume 6, Issue 11, pp.53-62. Article: Print (Spiral Bound). Article: Electronic (PDF File; 1.968MB).

Dr. Heather Devere

Senior Lecturer, School of Social Sciences, Auckland University of Technology, New Zealand

My background is in political science and philosophy, but in the teaching field I am interested in interdiciplinarity and thematic rather than discipline-based teaching. I have experience in teaching across the faculties of business, communication and media, social sciences. It is this interrelationship of disciplines, and approaches to different sorts of knowledge, in the context of changes related to globalisation and economic reform which is of interest to me in terms of the conference on Knowledge, Culture and Change. My other interests are related to media, gender, conflict resolution and ethics.

Catherine Vile

School of Social Sciences, Auckland University of Technology, New Zealand


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