Newspapers have a standardized news product created after decades of slow development. With the current crisis in newspapers as print readers decline the challenge is how newspapers need to adapt to online publications to gain an audience. This study compares local, regional and national newspapers in their hard copies and online versions to analyze these changes. Online newspapers must meet audience demands for greater interactivity, more immediate news production, and greater ability to quickly filter large numbers of news stories. Both qualitative and quantitative methods are used to measure specific changes in news as it crosses these two media forms.
|Keywords:||Online Newspapers, News Relevance, Interactive News|
Associate Professor of Speech-Communication, Humanities Division, College of Arts and Sciences, Western Oregon University, Monmouth, Oregon, USA
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